Internet Marketing: 5 Secrets for Writing and Selling

January 8th, 2010 by admin No comments »

Thank goodness online writing is so different from compositions that we had to do when we were in school! Lucky for us, our reader is not a critical schoolteacher, red pen in hand, grading our work. Instead, our online readers are real people, just like you and me, who want to learn something and get inspired.

Years ago, I practiced at writing “corporate speak.” My proposals and reports where carefully crafted to keep out EVERY aspect of my own personality, thoughts, and feelings. I got so good at it I could have been dubbed the “Stepford Writer.”

The great thing about writing is that “it’s only words!” You can change them. (I love that!) Words give you the power to persuade, influence, and inspire your clients. Word power is an unbeatable way to get prospective clients to hire you, attend your next teleseminar or buy your information product!

So, how do you write from the heart AND sell your message online? The following internet marketing tips were derived from the years that this marketing coach has been doing just that!

Here are five secrets that will get you clicking away at the keyboard in no time at all:

Writing Tip #1: Just write.

If I try and edit as I write, I quickly find myself under the thumb of my inner critic. (After all, we all have one!) Why not send your inner critic on a coffee break? How? Get rid of him by just writing; leave the editing for later. Getting those first words out is the toughest part of writing internet marketing pieces, so just get to it.

Writing Tip #2: What are the emotions you want to evoke (or provoke?)

Before I start writing ANY internet marketing piece (even a simple email announcement for an upcoming teleseminar,) I take a moment to focus on the key emotion that I want to evoke. Is it inspiration? Excitement? A hunger for more? For more details visit to www.perpetual-traffic-generator.com. Don’t try and rein in your natural energy or personal viewpoint of the topic. Believe me; people go online to read something that is strong, even provocative. If you find yourself saying, “Oh, I can’t say that on the internet,” then please, say it. It’s you, it’s authentic, and people want to hear it!

Writing Tip #3: Just say it!

As my Jewish grandmother would say: “Quit trying to be so perfect already!” Whenever I’m stuck, (I can tell I’m stuck when I have re-written the same sentence for the information product three million times,) I call my mom, an incredible writing coach. The one question she always asks me is, “What do you want your cyber audience to know?” After I’m done telling her she follows up with, “So write THAT!”

Writing Tip #4: Keep it conversational.

You know that voice inside your head that is busy chattering all the time? Now is the time to put her to use! Try having a conversation with that voice about the topic you’re struggling to put online. Then just type up the conversation. I know this tip sounds a little wacky, but it’s what I use to keep my internet marketing fun, upbeat and very personal.

Writing Tip #5: Don’t be your own judge.

Just a few weeks ago a business coaching client emailed to me her website home page. “I don’t think it’s very good but I can’t stand looking at it any more. Can you tell me what you think?” It was brilliant. It was strong, crystal clear, and engaging. For more details visit to www.popups-generator.com. Unfortunately, she was her own harshest cyber censor. (Like we all are!) Better to be brave and send your internet marketing piece to someone else for feedback. Just be sure that they understand YOU, and your business, so that the feedback you receive is meaningful.

Maybe you love to write, or maybe writing seems daunting to you. Either way, online writing is nothing more than speaking from your heart. Rather than worrying about your cyber writing, spend your energy telling people what you REALLY think. Do it in writing and you’ll make a lasting impression that is certain to pull more business from the internet.

Some Useful Tips for All Internet Marketing Newbies

January 7th, 2010 by admin No comments »

Having been involved with Internet home based businesses for about 2 years, I continue to be bombarded by an endless barrage of offers in the inbox of my e-mails. All these sales letters claim that my search for the perfect Internet business should stop because what they are offering is the ultimate “Secret” for all Internet marketers for making a massive income in the shortest possible time and with very little cost and no effort involved.How often have you heard this: “Running your own Internet home based business is a piece of cake!” Very often the exact opposite happens for many eager but new home based business owners. For more details visit to www.podcastings-teleprompter.comI had also heard how easy it was to rake in tens of thousands of dollars practically over night so that one can have all kinds of “free time” and extra cash for traveling and shopping at my favorite stores. Many free websites were being offered. What I needed was to have one set up and running and I was on the way to becoming an Internet millionaire in no time!Later I was advised as follows:”If you really want to succeed in your own Internet home based business, be it affiliate marketing or your own products and services, you will have to work hard at making it successful. You must treat it as your serious job or business, not as your hobby. You have to have a serious business plan which you can adhere to with full commitment.”Everybody thinks it would be great if just with a few easy clicks you can be running on auto-pilot, bringing in massive amount of cash. But without some kind of planning and consistent effort you have to be prepared for encountering failures.From my own experience, there is no such thing as cheap “secret” or magic in this business! Also, despite the fact that it is “home-based, it is from far from being simple and easy with no effort. One has to work as hard if not harder than the physical brick and mortar world. For more information logon to www.paylock-generator.com .Like the physical world, you have to spend money to earn money. If you resort to the various so-called free methods, you have to live with crawling-slow-paced progress, if there is any progress at all.I do not pretend to be an expert because I am not and always lay the hard facts and reality on the table when talking to new and potential members who want to join my team……. This is a tough business!To elaborate my point, let’s look at one effort you have to make: Among many things you need to do, one obvious one is to ensure a steady flow of traffic of visitors to your site. One example is search engine optimization. Search engines are the first things Internet surfers look for when they are searching for goods or services. Where your website appears to the visitors in their search results is of utmost importance.The objective of all Internet marketers is to ensure that their URLs appear right at the top of the first page or at least the first 50th position since this would mean higher chances of the visitors clicking on the most prominent URLs.

List Building in Internet Marketing

January 6th, 2010 by admin No comments »

If this happens to be your first taste of Internet marketing, then you should be equipped to understand the most vital part of any internet marketing commerce.Securing a list is the most essential job of any internet marketing person. When there is no list, you are no less important than just any other person out there making an effort to generate a sale of something. People believe that you will only cheat them, making it tough to sell any product at all. People do not know who you are, and if they cannot build trust on you, your money making schemes may well go to waste. You should not avoid list drawing, and it should be your topmost priority when you even begin your first step into the internet marketing world. If you still have not come up with a list, then you need to accomplish the task now.Begin with purchasing a domain. The domain should have a name that people can remember easily and that describes your specialty. For instance, if dog toys are your products, then your domain better carry the name ‘dog’ or even ‘dog toys’ if possible., but do not make compromises to secure the least costly account possible. If you are thoughtful about your internet marketing business, it should enjoy growth and you would need to add more than one domain to your existing account. Hence get an account that has me database functionality. This will come in handy when you want to begin a bog or place an affiliate program. Plan according to your future potential, when you are selecting your hosting account. Also do not undermine reliability. You need that website up and working no less than 99.9% of the time.The next step is to install an auto-responder service. Deliverability is the chief concern here. Will your email reach its destination? Nowadays, spam filters shed extra emails, so without an auto-responder your attempts at emails marketing will be not competent.When all this is out of the way, your next task is to create your first squeeze page. But don’t get upset. Its is all about adding a few bullet points describing the benefits of your offer, and opt-in form which you get from your auto-responder facility. When this step is finished, you upload the squeeze page and you are set to craft your list. The success of any internet marketing depends on the responsiveness and size of your list. You need to collect a selection of people who know you and trust you, and who have always been happy to endorse your services and products. When you listen to the message in the steps here, you will have a long list within a very brief time. Just concentrate on how to increase the volume of traffic to your page. In no time you will have not only a growing list but a growing internet business as well.www.website-convertion-secrets.comwww.marketers-traffic-course.com</a

Some Information to Internet Marketing Business Newbies!

January 6th, 2010 by admin No comments »

Having been involved with Internet home based businesses for about two years, I continue to be bombarded by an endless barrage of offers in the inbox of my e-mails. All these sales letters claim that my search for the perfect Internet Marketing should stop because what they are offering is the ultimate “Secret” for all Internet marketers for making a massive income in the shortest possible time and with very little cost and no effort involved.How often have you heard this: “Running your own Internet Marketing business is a piece of cake?” Very often the exact opposite is closer to the reality for many very eager but new home based business owners.I had also heard how easy it was to rake in tens of thousands of dollars practically over night so that one can have all kinds of “free time” and extra cash for traveling and shopping at my favorite stores. Many free websites were being offered. What I needed was to have one set up and running and I was on the way to becoming an Internet millionaire in no time!Later I was advised as follows:“If you really want to succeed in your own Internet home based business, be it an Internet marketing or your own products and services, you will have to work hard at making it successful. You must treat it as your serious job or business, not as your hobby. You have to have a serious business plan which you can adhere to with full commitment.”Everybody thinks it would be great if just with a few easy clicks you can be running on auto-pilot, bringing in massive amount of cash. But without some kind of planning and consistent effort you have to be prepared for failures.From my own experience, there is no such thing as cheap “secret” or magic in this business! Also, despite the fact that it is “home-based”, for more details visit to www.tube-pros-espects.com it is far from being simple and easy with no effort. One has to work as hard if not harder than the physical brick and mortar world.Like the physical world, you have to spend money in order to earn money. If you resort to the various so-called free methods, you have to live with crawling-slow-paced progress, if there is any progress at all.I do not pretend to be an expert because I am not. I always lay the hard fact and reality on the table when talking to new and potential members who want to join my team. This is a tough business. To elaborate my point, let’s look at one effort you have to make: Among many things you need to do, for more details visit to www.the-forum-list.com one obvious one is to ensure a steady flow of traffic of visitors to your site. The objective of all Internet marketers is to ensure that their URLs appear right at the top of the first page or at least the first 50th position since this would mean higher chances of the visitors clicking on the most prominent URLs.http://www.achieving-liftoffs.com

http://www.tube-traffic.com

Many have succeeded to enjoy passive income but only after much effort, time and financial commitment. Hence, despite all the hype there is no magic or bed of roses here. There are really no substitutes for time and effort in developing this so-called home based online business. If you have a dream of getting an “overnight success” you have to keep on dreaming.Having been “negative” though realistic, I would like to stress that that once you have put in enough effort, time and paid your dues, you can begin to have real success with this home based business. The feeling of achievement is sweet and incredible especially when you are working alone.Once you have achieved a handsome ROI to allow you to reinvest in more programs to further drive traffic to your sites and hence improving your business, you would enjoy the nature of this business because of it’s time flexibility instead of the 9 to 5 job in the conventional business.It gives you the power to decide when to work and when to do something else like having holidays in far-away places. The biggest advantage of this business is the ability of having holidays while making money at the same time but without your full attention because the business could be put on auto-mode. In short, Internet home based business is not easy but very doable and many have done it very successfully.

Secrets for Writing and Selling on Internet Marketing

January 5th, 2010 by admin No comments »

Thank goodness online writing is so different from compositions that we had to do when we were in school! Lucky for us, our reader is not a critical schoolteacher, red pen in hand, grading our work. Instead, our online readers are real people, for more detail go to: www.ultimate-internet-marketing-tricks.com. Just like you and me, who want to learn something and get inspired? Years ago, I practiced at writing “corporate speak.” My proposals and reports where carefully crafted to keep out EVERY aspect of my own personality, thoughts, and feelings. I got so good at it I could have been dubbed the “Step ford Writer.”

The great thing about writing is that “it’s only words!” You can change them. (I love that!) Words give you the power to persuade, influence, and inspire your clients. Word power is an unbeatable way to get prospective clients to hire you, attend your next teleseminar or buy your information product!

So, how do you write from the heart AND sell your message online? The following internet marketing tips were derived from the years that this marketing coach has been doing just that!If I try and edit as I write, I quickly find myself under the thumb of my inner critic. (After all, we all have one!) For more detail go to: www.squeeze-page-profits.com. Why not send your inner critic on a coffee break? How? Get rid of him by just writing; leave the editing for later. Getting those first words out is the toughest part of writing internet marketing pieces, so just get to it.

Before I start writing ANY internet marketing piece (even a simple email announcement for an upcoming teleseminar,) I take a moment to focus on the key emotion that I want to evoke. Is it inspiration? Excitement? A hunger for more? Don’t try and rein in your natural energy or personal viewpoint of the topic. Believe me; people go online to read something that is strong, even provocative. If you find yourself saying, “Oh, I can’t say that on the internet,” then please, say it. It’s you, it’s authentic, and people want to hear it!

As my Jewish grandmother would say: “Quit trying to be so perfect already!” Whenever I’m stuck, (I can tell I’m stuck when I have re-written the same sentence for the information product three million times,) I call my mom, an incredible writing coach. The one question she always asks me is, “What do you want your cyber audience to know?” After I’m done telling her she follows up with, “So write THAT!”You know that voice inside your head that is busy chattering all the time? Now is the time to put her to use! Try having a conversation with that voice about the topic you’re struggling to put online. Then just type up the conversation. I know this tip sounds a little wacky, but it’s what I use to keep my internet marketing fun, upbeat and very personal.

Maybe you love to write, or maybe writing seems daunting to you. Either way, online writing is nothing more than speaking from your heart. Rather than worrying about your cyber writing, spend your energy telling people what you REALLY think. Do it in writing and you’ll make a lasting impression that is certain to pull more business from the internet?

Six Winning Attitudes for Super Affiliate Marketing Entrepreneur Secrets to Affiliate Millionaires

January 5th, 2010 by admin No comments »

Have you ever thought why you are failed whereas other affiliate marketing entrepreneurs are successful in promoting the same markets and affiliate products you do? Regarding to the investigation, the significant key to your success for the different between successful and failure is yourself. Thus, you have to improve yourself in order to succeed in any kinds of business. Within this article, you will discover and learn how to improve yourself as a super affiliate marketing entrepreneurs and learn top inside personal attitude of super affiliate marketing entrepreneurs. 1. Self-Determination. The first personality attitude is the determination. You have to push yourself moving forward toward to your goals. As an affiliate, you have to set up your goals, plan your works and push yourself toward to those goals. Without this personality attitude, it appears that you will not move forward or closer to your goals and succeed in affiliate marketing business. However, to setup your goals, you have to set them up as smart, measurement, achievable, and realistic goals. The secret to affiliate millionaires is to push yourself to work out as your plan. You have to keep yourself stay in the path toward to your goals all the time. 2. Positive Thinking. Many studies reveal that there are two groups of affiliate marketing entrepreneurs: (1) people who can do anything and (2) people who can not do anything. Those studies also reveal that all successful affiliate marketing entrepreneurs are in the first group, people who can do anything. It appears obviously that you are what you think and choose you are. If you believe in yourself that you can succeed in the affiliate marketing business, you will definitely successful in this business. The secret to affiliate millionaires is to change your thinking to positive. You have to change the way you think in the business. Of course, everything has two sides: good and bad. It is absolutely great idea to underestimate the obstacles and try to find out the solution rather than giving up. 3. Self-Motivation. There are many obstacles to become a super affiliate marketing entrepreneurs and success in affiliate marketing business. The real key to pass those obstacles is your self-motivation. You have to motivate enthusiastically yourself to move forward and solve all possible problems in your affiliate marketing business. You have to build, run and grow your affiliate marketing business every day with your highly motivation. With the highly motivation, you will definitely become a super affiliate marketing entrepreneur and achieve your goals. The secrets to affiliate millionaires are to: (1) enjoy what you are doing and (2) motivate enthusiastically yourself all the time. 4. Eager to Learn. Obviously, to become a super affiliate marketing entrepreneur, there are many things you have to learn to achieve and succeed in affiliate marketing business. For example, you have to learn how to start the right affiliate marketing business, how to build and grow your online business in the right way, how to build your own affiliate website and how to drive traffic to your website. With your passionate and eager to learn, you will boost skyrocket your knowledge and know-how in order to success in the affiliate online business. Otherwise, you will be far away behind your competitors. The secrets to affiliate millionaires are to: (1) learn everything you have to know for your affiliate marketing business and (2) learn from other experiences and success stories. 5. Patient. The affiliate marketing business is not a get-rich-quick scheme. It will not come to you overnight or several weeks. You have to be patient with your goals, plan and strategies you implement for your affiliate marketing business. Without the patient or faith, you will give up too quickly in this business. Many studies reveal that all successful super affiliate marketing entrepreneurs are willing to work extremely hard and expect the results in the long-term. The secrets to affiliate millionaires are to: (1) think about the consequence of your action today and (2) keep your eyes close to your goals and action. 6. Consistency. The last personality attitude for becoming a super affiliate marketing entrepreneur is to be consistency. The consistency will definitely lead you to success in any kinds of business. You have to work out your plan year after year, month after month in order to ensure that you reach your goals. It will be there absolutely! The secrets to affiliate millionaires are to: (1) conduct the fixed affiliate marketing plan for your business and (2) improve your self-discipline for yourself and affiliate marketing business. Final thoughts, the major different point between successful affiliate marketing entrepreneurs and failed entrepreneurs could be the personality attitude. It can generate a huge different in the long-term affiliate online business. In this article, you have learnt how to become a super affiliate marketing entrepreneur through the personality attitude and success in affiliate marketing business. All you have to improve are: (1) self-determination (2) positive thinking (3) self-motivation (4) eager to learn (5) patient and (6) consistency.

Importance of Social Book Marking in Internet Marketing

January 5th, 2010 by admin No comments »

Before you can understand the importance of social bookmarking in internet marketing, it is first important to know what it really is. The concept is actually quite simple; instead of storing your bookmarks of the web pages in your Favorites folder, you can store these pages online. This technique enables you to access your favorite sites easily, anytime, for more detail go to: www.internet-marketing-word.com.and anywhere there is a computer with an internet connection. Most of the time, these bookmarks are accessible to the public although you also have the option to save it securely or to share it on certain networks only. In addition, it is possible for internet users to share their bookmarks with one another if they have common interest. In line with this, the community can benefit from the insights and perspective of each other.And this is where internet marketing using social book marking can come in. when people use this tool to remember the resources they find useful, you can take advantage of this opportunity. You just might end up with thousands of results. With millions of websites competing on the internet for the attention of users, social bookmarks are really something that can make you stand out from the rest. Getting your blog or website noticed by relevant traffic has just gotten easier by using this technique. Gurus actually use this simple method to promote their websites and they have found great success with it.With all these benefits in mind, who can resist the attraction provided by social bookmaking? Well, most internet marketers found this technique irresistible so use this tool as well. It is quite simple to take advantage of it. First, you must register in top social bookmarking sites such as Furl or Dig, for more detail go to: www.free-ad-system.com.registration is for free it you use the free account. When you have done this, go to the tool section and then add the icon that will let you put the bookmarking feature to your website. This will allow your visitors to bookmark your website easily.As you can see, social bookmarking works pretty easily. When a particular visitor likes the content of your website and if he is a member of such a network, he can simply click on the Dig icon you have and they will be automatically directed to the Dig page where they have to log in to be able to bookmark your site. When the reader has bookmarked your site, you can expect that your blog posts, articles, websites, or any other kind of content will appear as one of the bookmarked URL. Your readers will also have the ability to post comment easily and over the long run, this can prove to be highly beneficial to your website. So as more people decide to put your site on their social bookmarking list, the more links you will get and the more posts you can enjoy. These links point right back to your website so you can expect a lot of relevant traffic to come your way.Don’ t think that your job is finished when you register your site to a social bookmarking service though because it is not enough to just post an icon to your site or blog and then expect people to click on these icons. Try to become an active member of the web 2.0 community to find relevant topics to your enterprise. Bookmark these relevant sites yourself and then add comments when appropriate. You will discover that you are not just helping other people in the community when you do this; you are definitely also helping yourself as well. When you bookmark someone’s site, chances are, he will also bookmark to you. This will inevitably increase the number of links that point to your website.As you can see, the key to success in social bookmarking for an internet marketer is participation in an active community. This is because unlike static websites that are composed of articles and posts that is always viewed the same way, social bookmarking sites are continually evolving because it allows users to create their own content and interact in some way. It is no wonder then that web 2.0 strategies are no longer a well-kept secret; it is just too effective to keep secret for long.

www.ultimate-internet-marketing-tricks.com www.tube-traffic.com

Why is Importance of Social Book Marking in Internet Marketing?

January 4th, 2010 by admin No comments »

Before you can understand the importance of social bookmarking in internet marketing, it is first important to know what it really is. The concept is actually quite simple; instead of storing your bookmarks of the web pages in your Favorites folder, you can store these pages online. This technique enables you to access your favorite sites easily, anytime, for more detail go to: www.internet-marketing-word.com.and anywhere there is a computer with an internet connection. Most of the time, these bookmarks are accessible to the public although you also have the option to save it securely or to share it on certain networks only. In addition, it is possible for internet users to share their bookmarks with one another if they have common interest. In line with this, the community can benefit from the insights and perspective of each other.And this is where internet marketing using social book marking can come in. when people use this tool to remember the resources they find useful, you can take advantage of this opportunity. You just might end up with thousands of results. With millions of websites competing on the internet for the attention of users, social bookmarks are really something that can make you stand out from the rest. Getting your blog or website noticed by relevant traffic has just gotten easier by using this technique. Gurus actually use this simple method to promote their websites and they have found great success with it.With all these benefits in mind, who can resist the attraction provided by social bookmaking? Well, most internet marketers found this technique irresistible so use this tool as well. It is quite simple to take advantage of it. First, you must register in top social bookmarking sites such as Furl or Dig, for more detail go to: www.free-ad-system.com.registration is for free it you use the free account. When you have done this, go to the tool section and then add the icon that will let you put the bookmarking feature to your website. This will allow your visitors to bookmark your website easily.As you can see, social bookmarking works pretty easily. When a particular visitor likes the content of your website and if he is a member of such a network, he can simply click on the Dig icon you have and they will be automatically directed to the Dig page where they have to log in to be able to bookmark your site. When the reader has bookmarked your site, you can expect that your blog posts, articles, websites, or any other kind of content will appear as one of the bookmarked URL. Your readers will also have the ability to post comment easily and over the long run, this can prove to be highly beneficial to your website. So as more people decide to put your site on their social bookmarking list, the more links you will get and the more posts you can enjoy. These links point right back to your website so you can expect a lot of relevant traffic to come your way.Don’ t think that your job is finished when you register your site to a social bookmarking service though because it is not enough to just post an icon to your site or blog and then expect people to click on these icons. Try to become an active member of the web 2.0 community to find relevant topics to your enterprise. Bookmark these relevant sites yourself and then add comments when appropriate. You will discover that you are not just helping other people in the community when you do this; you are definitely also helping yourself as well. When you bookmark someone’s site, chances are, he will also bookmark to you. This will inevitably increase the number of links that point to your website.As you can see, the key to success in social bookmarking for an internet marketer is participation in an active community. This is because unlike static websites that are composed of articles and posts that is always viewed the same way, social bookmarking sites are continually evolving because it allows users to create their own content and interact in some way. It is no wonder then that web 2.0 strategies are no longer a well-kept secret; it is just too effective to keep secret for long.

Affiliate Marketing – Newly Discovered Strategy Completely Overlooked Before!

January 4th, 2010 by admin No comments »

The Number One Secret to Internet Marketing Success

January 4th, 2010 by admin No comments »

The number one rule in internet marketing is: Target your market.

This is good advice. If you don’t know who your target market is, you will have a lot of trouble selling your products or services.

However, before you can determine who your target market is, you need to know who your competition is.

My Mom always told me, “Actions speak louder than words”. What she was saying is that you can listen to what other people are saying, but if you really want to know what they are really thinking, you need to watch what they are doing.

A lot has been said about internet marketing gurus, and how they will never tell you their real secrets to internet marketing. If they did, you could easily become their competition. You don’t have to reinvent the wheel, just market better, and offer more value. This is how you put your competition out of business.

I believe this is true. I also know that many of the top named internet marketing “gurus” took offline marketing techniques, adapted them to the internet, and used these techniques to catapult them to success. They also continue to use the same techniques offline.

Understanding what your competition is really doing is your first, and most important step, to success.

So, how do you get started?

First, you need to do a search in the search engines. I use Alexa for this because Alexa delivers a lot more information about websites than standard search engines. To me, Alexa is a marketer’s paradise because of all the information it offers.

Start by selecting the market your site fits into. You can be as general or as specific as you want to be. However, the more specific you are, the more likely you are to nail down your market.

For example, if you sell fishing equipment, put the search term in quotes and then do a search for “fishing equipment”. This will help you really narrow down the sites that will be your competion.

Next, you really want to study the sites you are competing against. This is especially true if you sell anything related to internet marketing. You really want to find out if the person really “practices what he preaches”.

(I personally am always skeptical of buying from marketers that don’t provide examples of their results with products they are promoting. This is especially important with each new trend we see in internet marketing.

If you can’t find examples in action by marketers who are touting certain products, don’t buy. This is especially true with blogging scripts and tools, Adsense (you want to see one of their sites), or any other marketing techniques.)

Now, you’re probably wondering what you’re looking for when you visit your competition’s site.

Here are a few:

1. What is the site’s Alexa ranking?
One of the factors Alexa uses to rank sites is the amount of traffic they get. As long as the traffic is targeted, lots of traffic should lead to lots of sales although this isn’t always the case.

The further you niche, the lower the raniking may be. This doesn’t necessarily mean the site doesn’t get a lot of traffic or that its not making any money. This is only one factor you need to consider.

2. How many sites did you find for the search term?
Depending on the search engine, you’ll find different search engines offer different results. In the case of our term fishing equipment (in quotes), Alexa returned 718,000 results. The number one site returned had no traffic data, so you’ll definitely want to study sites like these. If the site achieves a number ranking for the term, but it has no traffic data, definitely studying it will give you insight into how the site is being marketed.

You can do a search by URL and get more detailed traffic rankings. You can also find out what sites link back to the site. This will tell you if you the site is using an affiliate program to increase sales, as well as any partners the site may have.

Once you get to the site, there are several factors you may want to consider:

1. What keywords does the site use?
You can find out by viewing the source of the site. This isn’t about copying or stealing. You are doing this for informational purposes only.

2. What type of site did you find?
Is it a content site, a sales letter, a sales site? This is an important question because it will help you in creating and formatting your own site.

Although sales letter sites are great for making sales, they don’t do well in the search engines. Also, the idea of giving people only one choice isn’t the only way to make money either. Internet searchers are looking for content too, and they have a minimum of two choices on your site. Depending on the type of site, they can accept your offer or click away.

If you’re offering what the potential customer is looking for, you have a better chance of making the sale, and as long as your potential customers doesn’t have to dig too deep to find what they’re looking for, you won’t have too much trouble making the sale.

3. Does the site offer a list?
The site owner is leaving money on the table without one. You need a list.

If the site does have a list, join it. See what type of messages the site owner sends out, as well as frequency. Some site owners will even tell you how many subscribers they have on their lists.

While you’re at it, put yourself in your customers’ shoes. Try to look at the site from your customers’ viewpoint.

There’s a lot more you can learn from studying your competitions’ sites. Studying a few internet marketing gurus’ sites will definitely help you too. It won’t take you long to discover how they market their sites, and what you learn can easily help you increase your bottom line.